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1.
Growth hacker marketing a primer on the future of PR, marketing, and advertising

by Holiday, Ryan.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Profile Books Ltd. 2014Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 H6G7 (1).

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2.
Crisis communications a casebook approach

by Fearn Banks, Kathleen.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York Routledge 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.4 F3C7 (1).

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3.
The New rules of marketing & PR: how to use social media, online video, mobile applications, blogs, news releases & viral marketing to reach buyers directly

by Scott, David Meerman.

Edition: 5th ed. Publisher: New Delhi Wiley India Pvt. Ltd. 2015Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 S2N3 (1).

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4.
Managing TV brands with social media: an empirical analysis of television series brands

by Berz, Jennifer.

Publisher: Wiesbaden, GmBH Springer 2016Availability: Items available for loan: Ahmedabad (HO)Call number: 302.23 B3M2 (1).

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5.
Dynamic of media writing: adapt and connect

by Filak, Vincent F.

Edition: 3rd ed. Publisher: Thousand Oaks, CA Sage Publications, Inc 2022Availability: Items available for loan: Ahmedabad (HO)Call number: 808.066 F4D9 (1).

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