Does higher price signal better quality? Verma, D P S.
By: Verma, D P S
Material type:
ArticlePublisher: 20Description: 67-77Subject(s): Price-Quality Relationship | Purchase Decision | Perceived Quality | Product Quality
In:
Vikalpa: The Journal for Decision Makers
| Item type | Current location | Call number | Vol info | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Articles
|
Ahmedabad (HO) | (Browse shelf) | Vol. 29, Issue. 2 | Available | 007308 |
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