Building corporate image using constructs of optimum persona Gupta, Mukul.
By: Gupta, Mukul
Material type: ArticlePublisher: 1998Description: pp.12-18Subject(s): Communication | Interactive Foundation | Role Structure Foundation | Personality Characteristics | Corporate Image | Corporate Personalit In: VISIONItem type | Current location | Call number | Vol info | Status | Date due | Barcode |
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Articles | Ahmedabad (HO) | (Browse shelf) | Vol. 2, Issue. 1 | Available | 002746 |
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