Transmission of MEMEs and its Role in Digital Marketing
By: Malbary, Azhar
Contributor(s): Ranpura, Brinda | Savani, Dhruv | Jain, Jainee | Mundra, Jay | Upadhyay, Juhi
Material type: TextPublisher: New Delhi Bookwell 2019Description: 780-794pISBN: 9789386578402Subject(s): cultural transmission | perception | visuals | meme | Ahmedabad UniversityOnline resources: Click here to access online In: Thirteenth Biennial Conference on Entrepreneurship/ Edited by Sasi Misra, Sunil Shukla, Ganapathi BatthiniItem type | Current location | Call number | Status | Date due | Barcode |
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Articles | Ahmedabad (HO) | Available | AR268 |
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