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1.
The world of online new opportunities for marketeers / Vohra, Nimish.

by Vohra, Nimish.

Material type: Article Article; Format: print Publisher: 2010Availability: Items available for loan: Ahmedabad (HO)Call number: (1).

2.
New media experiences dealing with the game changer / Mishra, Gaurav.

by Mishra, Gaurav.

Material type: Article Article; Format: print Publisher: 2010Availability: Items available for loan: Ahmedabad (HO)Call number: (1).

3.
Social interaction via new social media (how) can interactions on twotter affect effectual thinking

by Fischer, Eileen.

Material type: Article Article; Format: print Publisher: 2011Availability: Items available for loan: Ahmedabad (HO)Call number: (1).

4.
Online entrepreneurial communication Mitigating uncertainty and increasing differentiation via Tw

by Fischer, Eileen.

Material type: Article Article; Format: print Publisher: 2014Availability: Items available for loan: Ahmedabad (HO)Call number: (1).

5.
Web 2.0 applications in online newspapers: A content analysi Haneefa, Mohamed K.

by Haneefa, Mohamed K.

Material type: Article Article; Format: print Publisher: 2014Availability: Items available for loan: Ahmedabad (HO)Call number: (1).

6.
Awareness and use of social media applications among library power sector organizations Gupta, Rakesh Kumar.

by Gupta, Rakesh Kumar.

Material type: Article Article; Format: print Publisher: 2014Availability: Items available for loan: Ahmedabad (HO)Call number: (1).

7.
A Study on Social Media and Crowd Funding in India

by Chandrika, K Gnana.

Material type: Article Article; Format: print Publisher: 2015Online access: Click here to access online Availability: Items available for loan: Ahmedabad (HO)Call number: (1).

8.
Using Social Media to Support Women Entrepreneurship Pandya, Khushbu K.

by Pandya, Khushbu K.

Material type: Article Article; Format: print Publisher: 2011Availability: Items available for loan: Ahmedabad (HO)Call number: (1).

9.
The Knowledge translation toolkit bridging the know do gap: a resource for researchers

by Bennett, Gavin (Ed.) | | Jessani, Nasreen (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Ottawa / New Delhi IDRC / Sage 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 001.4 K6 (1).

10.
Socialnomics how social media transforms the way we live and do business

by Qualman, Erik.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, NJ John Wiley & Sons, Inc. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 330.9 Q8S6 (1).

11.
The Ultimate online customer service guide how to connect with your customers to sell more!

by Collier, Marsha.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, NJ John Wiley & Sons, Inc. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 C6U5 (1).

12.
Engage the complete guide for brands and businesses to build, cultivate, and measure success in the new web

by Solis, Brian.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Jersey John Wiley & Sons, Inc. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 S6E6 (1).

13.
The Student newspaper survival guide

by Kanigel, Rachele.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Chichester, UK Wiley / Blackwell 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 378.198 K2S8 (1).

14.
Social media simplified twitter, facebook-beyond casual networking

by Haryal, Vijayendra | Pillai, Anandan.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Ocean Paperbacks 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 302.23 H2S6 (1).

15.
Everywhere comprehensive digital business strategy for the social media era

by Weber, Larry.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, NJ John Wiley & Sons, Inc. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 W3E9 (2).

16.
Marketing through turbulent times

by Darroch, Jenny.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hampshire Palgrave Macmillan 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658 D2M2 (1).

17.
The Executive's guide to enterprise social media strategy how social networks are radically transforming your business

by Thomas, David B | Barlow, Mike.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, NJ John Wily & Sons, Inc. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 302.4072 T4E9 (2).

18.
Guerrilla marketing for job hunters 3.0 how to stand out from the crowd and tap into hidden job market using social media and 999 tactics today

by Levinson, Jay Conrad | Perry, David.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, NJ John Wiley & Sons, Inc. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 650.14 L3G8 (1).

19.
Social TV how marketers can reach and engage audiences by connecting television to the web, social media, and mobile

by Proulx, Mike | Shepatin, Stacey.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, NJ John Wiley and Sons, Inc. 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 659.02 P7S6 (1).

20.
Marketing shortcuts for the self-employed leverage resources, establish online credibility, and crush your competition

by Schwerdtfeger, Patrick.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, NJ John Wiley and Sons, Inc. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 S2M2 (1).

21.
Social change anytime every where how to implement online multichannel strategies to spark advocacy, raise money, and engage your community

by Kapin, Allyson | Ward, Amy Sample.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: San Francisco, CA Jossey-Bass / John Wiley and Sons, Inc. 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 659.288 K2S6 (1).

22.
Growth hacker marketing a primer on the future of PR, marketing, and advertising

by Holiday, Ryan.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Profile Books Ltd. 2014Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 H6G7 (1).

23.
Social media ROI managing and measuring social media efforts in your organization

by Blanchard, Olivier.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Pearson / Dorling Kindersley (India) Pvt. Ltd. 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 B5S6 (1).

24.
Crush it! why now is the time to cash in on your passion

by Vaynerchuk, Gary.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York Harper Business / HarperCollins Publishers 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 650.1 V2C7 (1).

25.
Mass media in India 2003

by India, Mini. of Info. and Broadcasting.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi India, Mini. of Information and Broadcasting 2004Availability: Items available for loan: Ahmedabad (HO)Call number: 302.23 M2 (1).

26.
Crisis communications a casebook approach

by Fearn Banks, Kathleen.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York Routledge 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.4 F3C7 (1).

27.
Guerrilla social media marketing 100+ weapons to grow your online influence,

by Levinson, Jay Conrad | Gibson, Shane.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 L3G8 (1).

28.
Tactical transparency how leaders can leverage social media to maximize value and build their brand

by Holtz, Shel | Havens, John C.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: San Francisco, CA Jossey Bass / Wiley Imprint 2009Availability: Items available for loan: Ahmedabad (HO)Call number: 658.802 H6T2 (1).

29.
Entrepreneurship and social media

by Chandra, Seema.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi ALP Books 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 338.04 C4E6 (1).

30.
Social media for journalists principles and practice

by Knight, Megan | Cook, Clare.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Sage Publications Ltd. 2013Availability: No items available : Withdrawn (1).

31.
Engage the complete guide for brands and businesses to build, cultivate, and measure success in the new web

by Solis, Brian.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Wiley India 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 S6E6 (1).

32.
Social business by design transformative social media strategies for the connected company

by Hinchcliffe, Dion | Kim, Peter.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Times Group Books / Jossey-Bass 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.408 H4S6 (1).

33.
The Times knowledge series: search and social the definitive guide to real-time content marketing

by Garner, Rob.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Times Group Books / Wiley India Pvt. Ltd. 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 658 T4 (1).

34.
E-marketing theory and application

by Dann, Stephen | Dann, Susan.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hampshire Palgrave Macmillan 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 D2E6 (1).

35.
The New rules of marketing & PR: how to use social media, online video, mobile applications, blogs, news releases & viral marketing to reach buyers directly

by Scott, David Meerman.

Edition: 5th ed. Publisher: New Delhi Wiley India Pvt. Ltd. 2015Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 S2N3 (1).

36.
Making social technologies work: leveraging the power and managing perils of social technologies in business

by Gruenbaum, Ronan.

Publisher: London Palgrave Macmillan 2015Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 G7M2 (1).

37.
Social Media Marketing

by Evans, Dave.

Material type: Text Text Publisher: New Delhi ; Pearson Availability: Items available for loan: BengaluruCall number: 302.23 EVA (1).

38.
The Attention merchants: from daily newspaper to social media, how our time and attention is harvested and sold

by Wu, Tim.

Publisher: London Atlantic Books Ltd. 2016Availability: Items available for loan: Ahmedabad (HO)Call number: 659.1 W8A8 (1).

39.
No cover image available
Issues of Self-Organization and Empowerment of Enterprise Stakeholders as Intrapreneurship: A Phenomenological Approach

by Bombala, Bronislaw.

Material type: Article Article; Format: print Publisher: New Delhi: Bookwell, 2017Online access: Click here to access online Availability: Items available for loan: Ahmedabad (HO) (1).

40.
Managing TV brands with social media: an empirical analysis of television series brands

by Berz, Jennifer.

Publisher: Wiesbaden, GmBH Springer 2016Availability: Items available for loan: Ahmedabad (HO)Call number: 302.23 B3M2 (1).

41.
The New rules of marketing & PR: how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly

by Scott, David Meerman.

Edition: 5th ed. Publisher: New Delhi Wiley India Pvt. Ltd. 2015Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 S2N3 (1).

42.
AskGaryVee: One entrepreneur's take on leadership, social media & self-awareness

by Vaynerchuk, Gary.

Publisher: New York HarperCollins Publishers 2016Availability: Items available for loan: Ahmedabad (HO)Call number: 658 V2A8 (1).

43.
The social media bible: tactics, tools, & strategies for business success

by Safko, Lon.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, NJ John Wiley & Sons, Inc. 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 S2S6 (1).

44.
Social Media Marketing for Growth of SMEs

by Agrawal, Avani | Saxena, Kavita.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Bookwell 2019Online access: Click here to access online Availability: Items available for loan: Ahmedabad (HO) (1).

45.
Social media marketing: a strategic approach

by Barker, Melissa S | Barker, Donald I | Bormann, Nicholas F | Neher, Krista E.

Publisher: Delhi Cengage Learning India Pvt. Ltd. 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 B2S6 (1).

46.
Dynamic of writing: an exercise guide

by Filak, Vincent F.

Publisher: Thousand Oaks, CA Sage/ CQ Press 2019Availability: Items available for loan: Ahmedabad (HO)Call number: 808.066 F4D9 (1).

47.
Tools and weapons: the promise and the peril of the digital age

by Smith, Brad | Browne, Carol Ann.

Publisher: London Hodder & Stroughton Ltd. 2019Availability: Items available for loan: Ahmedabad (HO)Call number: 303.483 S6T6 (1).

48.
Online research methods for psychologists

by Coulson, Neil.

Publisher: London Palgrave / Macmillan Publishers Ltd. 2015Availability: Items available for loan: Ahmedabad (HO)Call number: 150.721 C6O6 (1).

49.
Internet marketing: a practical approach in the Indian context

by Maity, Moutusy.

Publisher: New Delhi OUP 2018Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 M2I6 (1).

50.
Facebook: the inside story

by Levy, Steven.

Publisher: New Delhi Penguin Business / Penguin Random House 2020Availability: Items available for loan: Ahmedabad (HO)Call number: 338.04092 L3F2 (1).

51.
Facebook: the inside story

by Levy, Steven.

Publisher: New Delhi Penguin Business / Penguin Random House 2020Availability: Items available for loan: Ahmedabad (HO)Call number: 338.04092 L3F2 (1).
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52.
The Social CEO: how social media can make you a stronger leader

by Corbet, Damian.

Publisher: London Bloomsbury Business 2021Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 C6S6 (1).

53.
Social media marketing: all-in One for dummies

by Zimmerman, Jan | Ng, Deborah.

Edition: 4th ed. Publisher: New Delhi Dummies / Wiley India Pvt. Ltd. 2017Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 Z4S6 (1).

54.
Dynamic of media writing: adapt and connect

by Filak, Vincent F.

Edition: 3rd ed. Publisher: Thousand Oaks, CA Sage Publications, Inc 2022Availability: Items available for loan: Ahmedabad (HO)Call number: 808.066 F4D9 (1).

55.
Learning social media analytics with R: transform data from social media platforms into actionable insights

by Bali, Raghav | Sarkar, Dipanjan | Sarkar, Dipanjan | Sharma, Tushar.

Publisher: Mumbai / Birmingham, UK Packt Publishing Ltd. 2017Availability: Items available for loan: Ahmedabad (HO)Call number: 001 P2 (1).

56.
Introduction to cybersecurity: concepts, principles, technologies and practices

by Singh, Ajay.

Publisher: Hyderabad University Press (India) Pvt. Ltd. 2023Availability: No items available : Checked out (1).

57.
Advertising design by medium: a visual and verbal approach

by Blakeman, Robyn.

Publisher: New York Routledge / Taylor & Francis Group 2022Availability: Items available for loan: Ahmedabad (HO)Call number: 659.1 B5A2 (1).

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