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1.
Problems in marketing applying key concepts and techniques

by Moutinho, Luiz | Chien, Charles.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Sage Publications Ltd. 2008Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 M6P7 (1).

2.
The Big book of marketing lessons and best practices from the World's greatest companies

by Bennett, Anthony G (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 B4 (1).

3.
Fundamentals of entrepreneurship

by Nandan, H.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi PHI Learning Pvt.Ltd. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 338.04 N2F8 (2).

4.
Strategic cost management

by Kishore, Ravi M.

Edition: 5th ed. Publisher: New Delhi Taxmann Publications (P.) Ltd. 2018Availability: Items available for loan: Ahmedabad (HO)Call number: 658.15 K4S8 (1).

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