Estimating Value Added by Brands from Market Data An Application to the Indian Toilet Soap Market / Sivramkri
By: Sivramkrishna, S
Material type: ArticlePublisher: 2003Description: 113-121Subject(s): Toilet Soap | Brand In: Vision:The Journal of Business PerspectiveItem type | Current location | Call number | Vol info | Status | Date due | Barcode |
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Articles | Ahmedabad (HO) | (Browse shelf) | Vol. 7, Issue. 1 | Available | 004921 |
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