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1.
Customer culture: how FedEx and other great companies put the customer first every day

by Basch, Michael D.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Saddle River, NJ Prentice Hall / Pearson Education 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B2C8 (1).

2.
Employees first, customers second turning conventional management upside down

by Nayar, Vineet.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston Harvard Business School 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.3152 N2E6 (1).

3.
Sense and respond: how successful organizations listen to customers and create new products continuously /

by Gothelf, Jeff | Seiden, Josh.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, Massachusetts Harvard Business Review Press 2017Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 G6S3 (1).

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