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	1.	Entrepreneurship by Roy, Rajeev. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi OUP 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 338.04 R6E6 (1). Place hold Add to cart (remove)
	2.	No cover image available Rural marketing text and cases by Mathur, U C. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Excel Books 2008Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 M2R8 (1). Place hold Add to cart (remove)
	3.	Blue ocean strategy how to create uncontested market space and make the competition irrelevant by Chan Kim, W \| Mauborgne, Renee. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston Harvard Business School Press 2005Availability: No items available : Checked out (1). Place hold Add to cart (remove)
	4.	Wiley international encyclopedia of marketing 7 vols. (v1.marketing strategy ; v2.marketing research ; v3.consumer behavior ; v4.advertising and integrated communication ; v5.product innovation and management ; v6.international marketing ; v7.cumulative index by Sheth, Jagdish N (Ed.) \| Malhotra, Naresh K (ED.). Material type: Text; Format: print ; Literary form: Not fiction Publisher: Chichester, UK Wiley / John Wiley and Sons, Ltd. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 W4 (7). Place hold Add to cart (remove)
	5.	Supply chain management Seven winning tips that every salesperson should know by Dhaul, Bidur \| Ticesan, Enver. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Vikas Publishing House Pvt.Ltd. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8702 D4S8 (1). Place hold Add to cart (remove)
	6.	Tourism and hospitality marketing a global perspectives by Hudson, Simon. Material type: Text; Format: print ; Literary form: Not fiction Publisher: London Sage Publications Ltd. 2008Availability: Items available for loan: Ahmedabad (HO)Call number: 338.4791 H8T6 (1). Place hold Add to cart (remove)
	7.	From idea to profit how to market innovative products and services by Jolly, Adam (Ed.). Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Kogan Page India 2005Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 F7 (1). Place hold Add to cart (remove)
	8.	Entrepreneurship by Roy, Rajeev. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi OUP 2008Availability: Items available for loan: Ahmedabad (HO)Call number: 338.04 R6E6 (1). Place hold Add to cart (remove)
	9.	Entrepreneurship by Roy, Rajeev. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi OUP 2008Availability: Items available for loan: Ahmedabad (HO)Call number: 338.04 R6E6 (1). Place hold Add to cart (remove)
	10.	Problems in marketing applying key concepts and techniques by Moutinho, Luiz \| Chien, Charles. Material type: Text; Format: print ; Literary form: Not fiction Publisher: London Sage Publications Ltd. 2008Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 M6P7 (1). Place hold Add to cart (remove)
	11.	Retailing an introduction by Cox, Roger \| Brittain, Paul. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Dorling Kindersley (India) / Pearson Education 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.87 C6R3 (1). Place hold Add to cart (remove)
	12.	New product and services development by Gatignon, Hubert (Ed.). Material type: Text; Format: print ; Literary form: Not fiction Publisher: Los Angeles Sage 2011Availability: Items available for reference: Ahmedabad (HO) ReferenceCall number: 658.11 N3 (1). : Add to cart (remove)
	13.	New product and services development by Gatignon, Hubert (Ed.). Material type: Text; Format: print ; Literary form: Not fiction Publisher: Los Angeles Sage 2011Availability: Items available for reference: Ahmedabad (HO) ReferenceCall number: 658.11 N3 (1). : Add to cart (remove)
	14.	New product and services development by Gatignon, Hubert (Ed.). Material type: Text; Format: print ; Literary form: Not fiction Publisher: Los Angeles Sage 2011Availability: Items available for reference: Ahmedabad (HO) ReferenceCall number: 658.11 N3 (1). : Add to cart (remove)
	15.	New product and services development by Gatignon, Hubert (Ed.). Material type: Text; Format: print ; Literary form: Not fiction Publisher: Los Angeles Sage 2011Availability: Items available for reference: Ahmedabad (HO) ReferenceCall number: 658.11 N3 (1). : Add to cart (remove)
	16.	The McGraw-Hill 36 hour course: product development by Belz, Andrea. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH Education Pvt.Ltd. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658 M2 (1). Place hold Add to cart (remove)
	17.	Built to love creating products that captivate customers by Boatwright, Peter \| Cagan, Jonathan. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH Education Pvt.Ltd. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B6B8 (1). Place hold Add to cart (remove)
	18.	The Big book of marketing lessons and best practices from the World's greatest companies by Bennett, Anthony G (Ed.). Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 B4 (1). Place hold Add to cart (remove)
	19.	Textbook of marketing by Blois, Keith (Ed.). Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi OUP 2008Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 T3 (1). Place hold Add to cart (remove)
	20.	Introduction to management by Pettinger, Richard. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Hampshire, UK Palgrave Macmillan 2008Availability: Items available for loan: Ahmedabad (HO)Call number: 658 P3I6 (2). Place hold Add to cart (remove)
	21.	Entrepreneurship development and communication skills by Chole, R R \| Deshmukh, P R \| Kapse, P S. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Jodhpur Scientific Publishers (India) 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 338.04 C4E6 (1). Place hold Add to cart (remove)
	22.	Product policy and brand management text and cases by Chitale, A K \| Gupta, Ravi. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Delhi PHI Learning Pvt. Ltd. 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 658.827 C4P7 (1). Place hold Add to cart (remove)
	23.	Marketing foundations by Hult, G Tomas M \| Ferrell, O C \| Pride, William M. Material type: Text; Format: print ; Literary form: Not fiction Publisher: USA South-Western / Cengage Learning 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 H8M2 (1). Place hold Add to cart (remove)
	24.	No cover image available Business fundamentals:1-13 1.new product development ; 2.understanding consumer behavior ; 3.reading financial reports ; 4.sales management ; 5.competitive strtaegy ; 6.information technology for managers ; 7.finance for managers ; 8.negotiation ; 9.managing human resources ; 10.leadership for new managers ; 11.marketing strategy ; 12.financing entrepreneurial ventures ; 13.understanding costs Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston, MA Harvard Business Publishing 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658 B8 (1). Place hold Add to cart (remove)
	25.	No cover image available Business fundamentals:1-13 1.new product development ; 2.understanding consumer behavior ; 3.reading financial reports ; 4.sales management ; 5.competitive strtaegy ; 6.information technology for managers ; 7.finance for managers ; 8.negotiation ; 9.managing human resources ; 10.leadership for new managers ; 11.marketing strategy ; 12.financing entrepreneurial ventures ; 13.understanding costs Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston, MA Harvard Business Publishing 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658 B8 (1). Place hold Add to cart (remove)
	26.	No cover image available Business fundamentals:1-13 1.new product development ; 2.understanding consumer behavior ; 3.reading financial reports ; 4.sales management ; 5.competitive strtaegy ; 6.information technology for managers ; 7.finance for managers ; 8.negotiation ; 9.managing human resources ; 10.leadership for new managers ; 11.marketing strategy ; 12.financing entrepreneurial ventures ; 13.understanding costs Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston, MA Harvard Business Publishing 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658 B8 (1). Place hold Add to cart (remove)
	27.	No cover image available Business fundamentals:1-13 1.new product development ; 2.understanding consumer behavior ; 3.reading financial reports ; 4.sales management ; 5.competitive strtaegy ; 6.information technology for managers ; 7.finance for managers ; 8.negotiation ; 9.managing human resources ; 10.leadership for new managers ; 11.marketing strategy ; 12.financing entrepreneurial ventures ; 13.understanding costs Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston, MA Harvard Business Publishing 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658 B8 (1). Place hold Add to cart (remove)
	28.	No cover image available Business fundamentals:1-13 1.new product development ; 2.understanding consumer behavior ; 3.reading financial reports ; 4.sales management ; 5.competitive strtaegy ; 6.information technology for managers ; 7.finance for managers ; 8.negotiation ; 9.managing human resources ; 10.leadership for new managers ; 11.marketing strategy ; 12.financing entrepreneurial ventures ; 13.understanding costs Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston, MA Harvard Business Publishing 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658 B8 (1). Place hold Add to cart (remove)
	29.	No cover image available Business fundamentals:1-13 1.new product development ; 2.understanding consumer behavior ; 3.reading financial reports ; 4.sales management ; 5.competitive strtaegy ; 6.information technology for managers ; 7.finance for managers ; 8.negotiation ; 9.managing human resources ; 10.leadership for new managers ; 11.marketing strategy ; 12.financing entrepreneurial ventures ; 13.understanding costs Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston, MA Harvard Business Publishing 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658 B8 (1). Place hold Add to cart (remove)
	30.	No cover image available Business fundamentals:1-13 1.new product development ; 2.understanding consumer behavior ; 3.reading financial reports ; 4.sales management ; 5.competitive strtaegy ; 6.information technology for managers ; 7.finance for managers ; 8.negotiation ; 9.managing human resources ; 10.leadership for new managers ; 11.marketing strategy ; 12.financing entrepreneurial ventures ; 13.understanding costs Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston, MA Harvard Business Publishing 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658 B8 (1). Place hold Add to cart (remove)
	31.	No cover image available Business fundamentals:1-13 1.new product development ; 2.understanding consumer behavior ; 3.reading financial reports ; 4.sales management ; 5.competitive strtaegy ; 6.information technology for managers ; 7.finance for managers ; 8.negotiation ; 9.managing human resources ; 10.leadership for new managers ; 11.marketing strategy ; 12.financing entrepreneurial ventures ; 13.understanding costs Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston, MA Harvard Business Publishing 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658 B8 (1). Place hold Add to cart (remove)
	32.	No cover image available Business fundamentals:1-13 1.new product development ; 2.understanding consumer behavior ; 3.reading financial reports ; 4.sales management ; 5.competitive strtaegy ; 6.information technology for managers ; 7.finance for managers ; 8.negotiation ; 9.managing human resources ; 10.leadership for new managers ; 11.marketing strategy ; 12.financing entrepreneurial ventures ; 13.understanding costs Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston, MA Harvard Business Publishing 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658 B8 (1). Place hold Add to cart (remove)
	33.	No cover image available Business fundamentals:1-13 1.new product development ; 2.understanding consumer behavior ; 3.reading financial reports ; 4.sales management ; 5.competitive strtaegy ; 6.information technology for managers ; 7.finance for managers ; 8.negotiation ; 9.managing human resources ; 10.leadership for new managers ; 11.marketing strategy ; 12.financing entrepreneurial ventures ; 13.understanding costs Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston, MA Harvard Business Publishing 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658 B8 (1). Place hold Add to cart (remove)
	34.	No cover image available Business fundamentals:1-13 1.new product development ; 2.understanding consumer behavior ; 3.reading financial reports ; 4.sales management ; 5.competitive strtaegy ; 6.information technology for managers ; 7.finance for managers ; 8.negotiation ; 9.managing human resources ; 10.leadership for new managers ; 11.marketing strategy ; 12.financing entrepreneurial ventures ; 13.understanding costs Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston, MA Harvard Business Publishing 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658 B8 (1). Place hold Add to cart (remove)
	35.	No cover image available Business fundamentals:1-13 1.new product development ; 2.understanding consumer behavior ; 3.reading financial reports ; 4.sales management ; 5.competitive strtaegy ; 6.information technology for managers ; 7.finance for managers ; 8.negotiation ; 9.managing human resources ; 10.leadership for new managers ; 11.marketing strategy ; 12.financing entrepreneurial ventures ; 13.understanding costs Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston, MA Harvard Business Publishing 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658 B8 (1). Place hold Add to cart (remove)
	36.	No cover image available Business fundamentals:1-13 1.new product development ; 2.understanding consumer behavior ; 3.reading financial reports ; 4.sales management ; 5.competitive strtaegy ; 6.information technology for managers ; 7.finance for managers ; 8.negotiation ; 9.managing human resources ; 10.leadership for new managers ; 11.marketing strategy ; 12.financing entrepreneurial ventures ; 13.understanding costs Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston, MA Harvard Business Publishing 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658 B8 (1). Place hold Add to cart (remove)
	37.	Rural marketing: text and cases by Krishnamacharyulu, C S G \| Ramakrishnan, Lalitha. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Delhi Pearson Education (Singapore) 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 K7R8 (1). Place hold Add to cart (remove)
	38.	Inspired take your product dream from concept to shelf by Venkatraman, Vik. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Jersey John Wiley & Sons, Inc. 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.575 V3I6 (1). Place hold Add to cart (remove)
	39.	Handbook of product placement in the mass media new strategies in marketing theory, practice, trends and ethics by Galician, Mary-Lou (Ed.). Material type: Text; Format: print ; Literary form: Not fiction Publisher: Mumbai Jaico 2006Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 H2 (1). Place hold Add to cart (remove)
	40.	Strategic brand management for B2B markets a road map for organizational transformation by Sarin, Sharad. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Response Book 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.827 S2S8 (2). Place hold Add to cart (remove)
	41.	Strategic marketing by Nag, A. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Macmillan Publishers India Ltd. 2009Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 N2S8 (1). Place hold Add to cart (remove)
	42.	Social business by design transformative social media strategies for the connected company by Hinchcliffe, Dion \| Kim, Peter. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Times Group Books / Jossey-Bass 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.408 H4S6 (1). Place hold Add to cart (remove)
	43.	Wiki brands reinventing your company in a customer-driven marketplace by Moffitt, Sean \| Dover, Mike. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH Education Pvt. Ltd. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.827 M6W4 (1). Place hold Add to cart (remove)
	44.	Selling the dream by Kawasaki, Guy. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York HarperCollins Publishers 1991Availability: Items available for loan: Ahmedabad (HO)Call number: 658.802 K2S3 (1). Place hold Add to cart (remove)
	45.	From idea to profit how to market innovative products and services by Jolly, Adam (Ed.). Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Kogan Page 2005Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 F7 (1). Place hold Add to cart (remove)
	46.	Strategic brand management for B2B markets: a road map for organizational transformation by Sarin, Sharad. Edition: 2nd ed. Publisher: New Delhi Sage Response 2016Availability: Items available for loan: Ahmedabad (HO)Call number: 658.827 S2S8 (1). Place hold Add to cart (remove)
	47.	Empowering brands with customer integration: classification, benefits and success factors by Sesselmann, Jorg. Publisher: Wiesbaden Springer 2016Availability: Items available for loan: Ahmedabad (HO)Call number: 658.802 S3E6 (1). Place hold Add to cart (remove)
	48.	Positioning the brand: an inside-out approach by Riezebos, Rik \| Grinten, Jaap Van Der. Edition: rep. Publisher: London Routledge 2017Availability: Items available for loan: Ahmedabad (HO)Call number: 658.827 R4P6 (1). Place hold Add to cart (remove)
	49.	Business strategy and strategic cost management by Kishore, Ravi M. Publisher: New Delhi Taxmann Publications (P.) Ltd. 2014Availability: Items available for loan: Ahmedabad (HO)Call number: 658.15 K4B8 (1). Place hold Add to cart (remove)
	50.	No cover image available The Sage handbook of tourism management: 2 vols. (v1.applications of theories and concepts to tourism ; v2.theories, concepts and disciplinary approaches to tourism by Cooper, Chris (Ed.) \| Volo, Serena (Ed.) \| Gartner, William C (Ed.) \| Scott, Noel (Ed.). Publisher: London Sage Reference / Sage Publications Ltd. 2018Availability: Items available for loan: Ahmedabad (HO)Call number: 338.4791 S2 (2). Place hold Add to cart (remove)
	51.	Strategic cost management by Kishore, Ravi M. Edition: 5th ed. Publisher: New Delhi Taxmann Publications (P.) Ltd. 2018Availability: Items available for loan: Ahmedabad (HO)Call number: 658.15 K4S8 (1). Place hold Add to cart (remove)
	52.	Brand metrics: measuring brand efficacy along the customer journey by Kall, Jacek. Publisher: Oxon, UK Routledge / Taylor & Francis Group 2022Availability: Items available for loan: Ahmedabad (HO)Call number: 658.827 K2B7 (1). Place hold Add to cart (remove)
	53.	Entrepreneurship by Roy, Rajeev. Edition: 3rd ed. Publisher: New Delhi OUP 2022Availability: Items available for loan: Ahmedabad (HO)Call number: 338.04 R6E6 (2). Place hold Add to cart (remove)

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Your search returned 53 results.