Influence of strategic approach and cultural disposition on perceptions of personal selling (Record no. 24891)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00554nab a22001697a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160615b1997 xxu||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Fam, K. Merrilees B. |
| 245 ## - TITLE STATEMENT | |
| Title | Influence of strategic approach and cultural disposition on perceptions of personal selling |
| Statement of responsibility, etc. | Fam, K. Merrilees B. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 1997 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | pp.325-340 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Model Development |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Relationship Marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Promotional Tools |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Personal Selling |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Retailer'Relationship |
| 773 ## - HOST ITEM ENTRY | |
| Main entry heading | JOURNAL OF ENTERPRISING CULTURE |
| Place, publisher, and date of publication | SEP |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Serial Enumeration / chronology | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Ahmedabad (HO) | Ahmedabad (HO) | 21/06/2016 | Vol. 5, Issue. 3 | 001345 | 21/06/2016 | 21/06/2016 | Articles |