Market segmentation how to do it, how to profit from it
By: McDonald, Malcolm
Contributor(s): Dunbar, Ian
Material type:
TextPublisher: Oxford Butterworth-Heinemann 2004Description: xxv,465p.; incl.indexISBN: 8131207633Subject(s): Market Segmentation | Marketing Management | MarketingDDC classification: 658.8 M2M2
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Books
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Ahmedabad (HO) | 658.8 M2M2 (Browse shelf) | Available | 11043 |
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