Marketing foundations
By: Hult, G Tomas M
Contributor(s): Ferrell, O C | Pride, William M
Material type: TextPublisher: USA South-Western / Cengage Learning 2013Description: xxx,585pISBN: 9781133190974Subject(s): Target Market Analysis | Promotion Decisions | Pricing Decisions | Product Decisions | E-Marketing | Customer Behavior | Marketing Research | Marketing Strategy | Marketing Foundations | Marketing | Marketing ManagementDDC classification: 658.8 H8M2Item type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Books | Ahmedabad (HO) | 658.8 H8M2 (Browse shelf) | Available | 22476 |
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