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1.
Engage the complete guide for brands and businesses to build, cultivate, and measure success in the new web

by Solis, Brian.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Jersey John Wiley & Sons, Inc. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 S6E6 (1).

2.
Launch how to quickly propel your business beyond the competition

by Stelzner, Michael A.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, NJ John Wiley & Sons, Inc. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 S8L2 (2).

3.
Loyalty rules how today's leaders build lasting relationships

by Reichheld, Frederick F.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston Harvard Business School Press 2001Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 R3L6 (1).

4.
Reorganize for resilience putting customers at the centre of your business

by Gulati, Ranjay.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, MA Harvard Business Press 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 G8R3 (1).

5.
Managing challenging clients building effective relationship with difficult customers

by Oade, Aryanne.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hampshire Palgrave Macmillan 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 O2M2 (1).

6.
Likeonomics the unexpected truth behind earning trust, influencing behavior, and inspiring action

by Bhargava, Rohit.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, NJ John Wiley and Sons, Inc. 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B4L4 (1).

7.
The Hidden wealth of customers realizing the untapped value of your most important asset

by Lee, Bill.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, MA Harvard Business Review Press 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.834 L3H4 (1).

8.
Customer relationship management in the financial industry organizational processes and technology innovation

by Rajola, Federico.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York Springer 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 R2C8 (1).

9.
Customer in the boardroom? crafting customer-based business strategy

by Bijapurkar, Rama.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Sage Response / Sage Publications India Pvt. Ltd. 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B4C8 (1).

10.
Compendium of customer service questionnaires and inventories

by Cook, Sarah.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hampshire, UK Gower Publishing Ltd. 2002Availability: Items available for reference: Ahmedabad (HO) ReferenceCall number: 658.812 C6C6 (1). :

11.
Organisational schizophrenia impact on customer service quality

by Gureja, Gopal K.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Sage Response 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 G8O7 (1).

12.
Customer culture: how FedEx and other great companies put the customer first every day

by Basch, Michael D.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Saddle River, NJ Prentice Hall / Pearson Education 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B2C8 (1).

13.
The Marketing mavens

by Capon, Noel.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York crown business 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 C2M2 (1).

14.
Customer relationship management a strategic approach to marketing

by Mukerjee, Kaushik.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi PHI 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 M8C8 (1).

15.
Customer satisfaction planning ensuring product quality and safety within your MRP/ERP systems

by Hirata, Thomas.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York Productivity Press 2009Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 H4C8 (1).

16.
CRM at the speed of light essential customer strategies for the 21st century

by Greenberg, Paul.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH 2004Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 G7C7 (1).

17.
When customers think we don't care ending actions that self-destruct companies, customer service and jobs

by Buchanan, Richard W.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH 2004Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B8W4 (1).

18.
Total customer value management transforming business thinking

by Mahajan, Gautam.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Response Books / Sage 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 M2T6 (1).

19.
Harvard Business Review on reinventing your marketing

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston Harvard Business Review Press 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658 H2 (1).

20.
Built to love creating products that captivate customers

by Boatwright, Peter | Cagan, Jonathan.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH Education Pvt.Ltd. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B6B8 (1).

21.
Guerrilla social media marketing 100+ weapons to grow your online influence,

by Levinson, Jay Conrad | Gibson, Shane.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 L3G8 (1).

22.
Achieve sales excellence the 7 customer rules for becoming the new sales professional

by Stevens, Howard | Kinni, Theodore.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Massachusetts Platinum Press 2009Availability: Items available for loan: Ahmedabad (HO)Call number: 658.82 S8A2 (1).

23.
Exceptional customer service going beyond your good service to exceed the customer's expectations

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Viva 2009Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 F6E9 (1).

24.
Answering the ultimate question how net promoter can transform your business

by Brooks, Laura L | Owen, Richard.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: San Francisco, CA Jossey Bass / Wiley 2009Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B7A6 (1).

25.
Tactical transparency how leaders can leverage social media to maximize value and build their brand

by Holtz, Shel | Havens, John C.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: San Francisco, CA Jossey Bass / Wiley Imprint 2009Availability: Items available for loan: Ahmedabad (HO)Call number: 658.802 H6T2 (1).

26.
High impact marketing that gets results

by Kolah, Ardi.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Kogan Page 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 K6H4 (1).

27.
Creating the strategy winning and keeping customers in B2B markets

by Gould, Rennie.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Kogan Page 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.802 G6C7 (1).

28.
Effective customer care

by Wellington, Pat.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Kogan Page 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 W3E3 (1).

29.
The Intention economy when customers take charge

by Searls, Doc.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, MA Harvard Business Review Press 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.834 S3I6 (1).

30.
The Marketing manifesto

by Hood, David James.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Routledge 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 H6M2 (1).

31.
Traction: how any startup can achieve explosive customer growth

by Weinberg, Gabriel | Mares, Justin.

Publisher: UK Portfolio / Penguin Random House 2015Availability: Items available for loan: Ahmedabad (HO)Call number: 658.11 W3H6 (1).

32.
Customer-centric marketing: build relationships, create advocates, and influence your customers

by Cundari, Aldo.

Publisher: Hoboken, NJ John Wiley & Sons, Inc. 2015Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 C8C8 (1).

33.
The Hidden wealth of customers: realizing the untapped value of your most important asset

by Lee, Bill.

Publisher: Boston, MA Harvard Business Review Press 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8342 L3H4 (1).

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