Refine your search
Availability
-
Authors
- Adamson, Allen P
- Baisya, Rajat K
- Barlow, Janelle
- Batey, Mark
- Bennett, Anthony G (Ed.)
- Bently, Lionel (Ed.)
- Bjerre, Mogens
- Blankson, Charles (Ed.)
- Breazeale, Michael (Ed.)
- Breckenfeld, Del
- Calkins, Tim (Ed.)
- Carlson, Kurt A
- Chattopadhyay, Tanmay
- Chitale, A K
- Clifton, Rita
- D'Souza, Alan
- Davis, Jennifer (Ed.)
- Dearlove, Des
- Decker, Charles L.
- Dover, Mike
- Dubey, Jayashree
- Eisingerich, Andreas B
- Fetscherin, Marc (Ed.)
- Fournier, Susan (Ed.)
- Ganjre, Kumardatt A
- Garg, G P (Ed.)
- Ginsburg, Jane C (Ed.)
- Go, Frank
- Govers, Robert
- Grinten, Jaap Van Der
- Gupta, Ravi
- Hanlon, Patrick
- Hartman, Jason
- Heding, Tilde
- Hollis, Nigel
- Institute of Business Management and Research
- Johansson, Johny K
- Jones, John Philip
- Kale, S L (Ed.)
- Kall, Jacek
- Kapferer, Jean-Noel
- Kapoor, Jagdeep
- Keller, Kevin Lane
- Knudtzen, Charlotte F
- Kompella, Kartikeya (Ed.)
- Kotler, Philip
- Kumar, Nirmalya
- Lindstrom, Martin
- Lu, Pierre Xiao
- Maclnnis, Deborah J
- Martin, Dick
- Mathur, U C
- Medh, Kinjal
- Mesa, Alycia De
- Micelota, Evelyn R
- Moffitt, Sean
- Mukerjee, Kaushik
- Nozima, Zufarova
- Parameswaran, M G
- Pareek, Prashant
- Park, C Whan
- Paul, Jessie
- Pearson, Timothy R
- Raman, Manjari
- Ramesh Kumar, S
- Randall, Geoffrey
- Raut, Kishore. C. Nabi Md. Kam
- Rickman, Cheryl
- Riezebos, Rik
- Riley, Francesca Dall'Olmo (Ed.)
- Roberts, Kevin
- Roll, Martin
- Sahoo, Debajani
- Sankaran, M.
- Sarin, Sharad
- Simmons, John
- Singh, Jaywant (Ed.)
- Solis, Brian
- Sridhar, Ramanujam
- Steenkamp, Jan-Benedict
- Steenkamp, Jan-Benedict E M
- Stewart, Paul
- Turpin, Dominique
- Tybout, Alice M (Ed.)
- Tyreman, David
- Venkatraman, Vik
- Wirthwien, Chis
- Show more
- Show less
-
Collections
-
Holding libraries
-
Item types
-
Locations
-
Series
-
Topics
- Achal Bakeri
- Advertising
- Anthropology
- Anti-Americanism
- Asian Brand Strategy
- Astral Pipes
- B2B Brand
- Best Brand Succeed
- Biennial Conference Papers
- Biography Entrepreneurs
- Biography-Entrepreneurs
- Blogs
- Brand
- Brand Advocacy
- Brand and Advertising
- Brand Avatar
- Brand Builder
- Brand Building
- Brand Champions
- Brand Customers
- Brand Development
- Brand DNA
- Brand Equity
- Brand Equity Management
- Brand Identity
- Brand Image
- Brand Loyality
- Brand Magicians
- Brand Management
- Brand Marketing
- Brand Myth
- Brand Name
- Brand Name Products
- Brand name Products
- Brand Name Products Management
- Brand Performance
- Brand Power Tools
- Brand Secrets
- Brand Simple
- Brand Stories
- Brand Strategy
- Brand Value
- Brand Washed
- Branding
- Branding
- Branding Imperative
- Branding Management
- Brands
- Brandwashesd
- Branson, Richard
- Building
- Building Digital Business
- Business
- Business Brand
- Business Leadership
- Business Social Responsibility
- Businesses
- Case
- Chandubhai Virani
- Communication
- Consumer
- Consumer Behavior
- Consumer Behaviour
- Consumer Purchasing Behavior
- Consumers' Preferences
- Contemporary Brand Management
- Corporate Brand Identity Strategies
- Corporate Social Responsibility
- Creating
- Creating Corporate Brand
- Cross-Cultural Management
- Customer
- Customer Management
- Customer Relations
- Customer Service Toolbox
- Customers
- Design
- Development
- Different Audience
- Digital Business
- Direct Marketing
- Draft
- DraftFCB
- Economic
- Economics
- Engage
- Entrepreneurial Leadership
- Entrepreneurial Success Story
- Entrepreneurship
- Events
- Exhibitions
- Fairness Cream Industry
- Family Business
- FCB
- FOGG
- Framework
- Frugal Budget
- General Agreement on Tariff and Trade
- Geography
- Global Brand Strategy
- Global Management
- Globalization
- Goods
- Guide
- Havmor
- Holistic Brand Management
- India
- Indian Context
- Inspirations
- International Economic Relations
- International Luxury Brand Strategy
- International Relations
- Internet Marketing
- Internet Retailing
- Investments
- Jio
- Lasting Brand
- Law
- Leadership
- Linguistics
- Livecasts
- Lovemarks
- Luxury
- Luxury Brand
- Luxury Brand Strategy
- Management
- Managing
- Managing Brand Communication
- Marketing
- Marketing and Branding
- Marketing and Branding Management
- Marketing Brand
- Marketing Case
- Marketing Communication
- Marketing Management
- Marketing Research
- Marketing Strategies
- Markets
- Markting Strategy
- Media University
- Mistake
- Money
- Mukesh Ambani
- National Brands
- New
- New Business Enterprises
- New Product Development
- Organizational Purchasing Behavior
- Packaging
- Pankaj Desai
- Passenger Cars
- Personal Selling
- Pharmaceutical
- Philip Kotler
- Podcasts
- Post Purchase Evaluation
- Postpurchase Behavior
- PR
- Private Label
- Private Label Strategy
- Product Management
- Product Pricing
- Product Quality
- Public Relations
- Publicity
- Richard Branon
- Routledge Companions
- Sales
- Sales Promotion
- Sandeep Engineer
- Satish Chandra Chona
- Services
- Simple Brand
- Social Media Manifesto
- Social Responsibility of Business
- Sociology
- Sore Retailing
- Start
- Strategic Brand Management
- Strategic Planning
- Strategy
- Strtaegy
- Structures
- Success Story
- Successful Brands
- Supply
- Supply Chain
- Supply Chain Management
- Symphony
- Team
- Trade Marks
- Trademark
- Trademarks
- Transportation
- Unique Selling
- Wagh Bakri
- Warehousing
- Working Capital
- Zydus
- Zydus Cadila
- Show more
- Show less